Privacy Policy for Bluebird Family Dental
Last Updated: 18 August 2026
Bluebird Family Dental (“we,” “our,” or “us”) is committed to protecting your privacy. We are also committed to maintaining the privacy of your health information in accordance with the Health Insurance Portability and Accountability Act (HIPAA) and applicable Pennsylvania laws.
This Privacy Policy explains how we collect, use, protect, and disclose your personal information when you visit and use www.bluebirddentalpa.com (the “Website”). By accessing or using our Website, you acknowledge that you have read and understand this Privacy Policy.
We reserve the right to update and modify this policy at our discretion. If we make material changes, we will update the “Last Updated” date at the top of this page.
Important Note About Medical Information: This Privacy Policy is not a HIPAA Notice of Privacy Practices. Our Website is not intended to collect or transmit protected health information (“PHI”) through online forms, chat features, or email. Please call our office for confidential matters. Do not submit PHI or other sensitive medical details through the Website, including through forms, chat, or email.
Collection of Your Personal Information
Your personal information may be collected in various ways, including, but not limited to, subscribing to our newsletter, completing a form, and using analytics tools. We collect this information primarily to provide services, information, and marketing to you. This allows us to better understand your needs, personalize your experience, improve our services and website, and send you more relevant information.
SMS consent collected through Website forms, appointment requests, or other opt-in methods is strictly voluntary. If at any time you would like to unsubscribe from future emails or opt out of being contacted, you can follow the instructions at the bottom of each email, or contact our office directly, and we will remove you from future marketing communications.
What Personal Information We Collect
We may collect the following information when you interact with our Website:
- Contact Information: Name, email address, phone number, mailing address, and any other information you voluntarily provide through forms.
- Website Usage Data: IP addresses, browser type, device information, and pages visited, collected via cookies and analytics tools.
- Marketing & Communication Preferences: Your choices regarding receiving marketing emails, SMS messages, and other communications.
- Information You Submit in Forms: Any information you choose to enter into our forms or fields. Please do not include confidential medical information in Website forms.
How We Use Your Personal Information
We may use the information we collect to:
- Provide and improve our dental and administrative services.
- Personalize your experience on our Website.
- Respond to inquiries and customer service requests.
- Improve our Website based on your feedback.
- Send promotional communications and marketing materials (with opt-out options).
- Comply with legal and regulatory requirements under Pennsylvania and federal law.
Who We Share Personal Information With
We do not sell, share, or trade your personally identifiable information (PII) with any third party for monetary or commercial gain. This excludes trusted third parties who assist us in our primary operations (such as website hosting, IT support, appointment software, and analytics), provided they are contractually obligated to protect your data under strict confidentiality standards.
We may also disclose personal information if required to do so by Pennsylvania law, court order, or legal process, or to protect the safety, rights, and property of Bluebird Family Dental, our patients, or others.
Pennsylvania Data Security & Breach Notification Compliance
In accordance with the Pennsylvania Breach of Personal Information Notification Act (73 P.S. Section 2301 et seq.), we maintain administrative, technical, and physical safeguards designed to protect the security of computerized unencrypted personal data. In the event of a security system breach involving sensitive personal information, we will notify affected Pennsylvania residents and appropriate state authorities as required by law.
While we take every measure to safeguard your information, please remember that no method of transmission over the Internet or electronic storage is completely secure.
Cookies and Tracking Technologies
We use cookies and tracking technologies to improve your experience on our Website, analyze traffic, and enhance security. Where required by applicable law, we obtain user consent before placing non-essential cookies on your device. You may manage or withdraw your cookie preferences at any time by selecting the “Consent Preferences” link in the Website footer or adjusting your browser settings.
Contact Us
If you have questions about this policy or wish to exercise your rights regarding your personal data, please contact us:
Bluebird Family Dental
241 E North Street, Nazareth, PA 18064
610-759-0906
[email protected]